Whether you're stopping by the gas station before a road trip or wandering the store at the airport, grabbing a beverage on a travel day is a must. And Mountain Dew wants to make that choice a little easier and cheaper but only if you're heading toward a certain time zone.
As part of its mission to help fans "live life to the fullest," the soda brand has adopted the Mountain Time Zone as its own, saying it's the first time a brand has ever "officially, unofficially" owned a time zone.
The Mountain Time Zone area includes part or all of the following states: Colorado, Montana, New Mexico, Utah, Wyoming, Arizona, Idaho, Oregon, Nevada, Kansas, Nebraska, North Dakota and Texas. However, suppose you have decided to move to the Mountain Time Zone after having a great time there. For five lucky winners, Mountain Dew promises to cover the cost of their move in addition to giving them free Mountain Dew for a year and branded outdoor gear.
The soda brand says those who live there are happier than the typical American, and as a brand "born in the great outdoors," they want to encourage more customers to visit and reward those who "take the leap" with a move.
If you've registered on the website here and have entered the Mountain Time Zone, just revisit the website to claim your free Mountain Dew.