An iconic American sausage maker is about to offer a meat-free option. Oscar Mayer announced on Wednesday the launch of plant-based NotHotDogs and NotSausages!
This comes after a joint venture between Oscar Mayer parent Kraft Heinz and TheNotCompany was formed. 'TheNotCompany' is a Chile-based food tech company that is backed by Amazon founder Jeff Bezos.
Their joint business venture is said to be called The Kraft Heinz Not Company, stylized as TheKraftHeinzNotCo.
The company released the following statement: "We know people are hungry for plant-based meat options from brands they know and trust, so because you asked, we delivered!"
In addition to a traditional hot dog, flavors on offer from the new lineup include bratwurst and Italian sausage. The new products may contain less saturated fat and cholesterol than traditional Oscar Mayer beef products, but they may contain more sodium, as well as more protein.
Ingredients for the plant based products include: bamboo fiber, mushrooms, pea protein, and acerola cherry, also known as Barbados cherry or West Indian cherry.
Kraft Heinz and NotCo have already launched plant-based cheese slices, mayo, and mac & cheese products so run and go grab em'!