Have you noticed that beer prices have increased lately? Prices are up 5% this year, this according to the Consumer Price Index.
Why? Demand. With inflation going up, beer is bought bought more frequently than wine & liquor. To keep up with the demand and the increase price (& shortages) of aluminum, they are increasing prices. Jordan Summers-Marcouillier's article from Eat This, Not That says:
"The CEOs and CFOs of Heineken, Molson Coors, ABI (Budwiser), and Constellation Brands (Corona, Modelo, etc.) have all come forward recently to make statements on the matter. They claim that the higher prices are necessary to continue to keep their business afloat, but also assert that they are making efforts towards not compromising what customers can afford."
Source: Eat This, Not That