It all started when Bow Wow shared a photo on Instagram of his ride to New York. He posted a pic of a fancy jet with nice cars surrounding it... the only problem is that wasn't his ride. It wasn't even his photo!
The internet had some fun with this after they learned that Bow Wow was actually flying a bit differently than he portrayed. A girl on his flight put him on blast:
Now the internet is having fun with #TheBowWowChallenge.