Mattel has launched the first Barbie hologram who lives in its box and comes to life with the magic words "Hello Barbie". It is called "Barbie Hello Hologram", and will cost under $300. It is being compared to an Amazon Echo, but for kids and the Barbie will respond to commands asking it to dance, set reminders, and answer various questions. She can change clothes and does not need to be hooked up to a smart phone to function. This is perfect for those people who never took their Barbies out of their boxes to preserve them!